AI Insights · Timothy · July 2023
Top 5 Film & Television Apps on Android in Israel Q2 2023
Discover the performance trends of the top 5 Film & Television apps on the Android platform in Israel during the second quarter of 2023, including metrics like weekly downloads, revenue, and active users.
During the second quarter of 2023, the top five Film & Television apps on the Android platform in Israel showcased notable trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance:
Disney+ experienced a significant surge in weekly revenue, especially towards the end of the quarter, peaking at approximately $110.8K in the week of June 19. Weekly downloads ranged from 4.0K to 6.1K, maintaining a relatively stable trend. Active users showed a consistent increase, reaching around 78.1K by the end of June.
רשת 13 saw a dramatic increase in weekly downloads, particularly in June, with a peak of about 9.3K in the week of June 12. Active users also grew significantly, from 21.1K at the beginning of April to roughly 29.8K by mid-June.
Netflix maintained a steady download rate, with numbers ranging from 2.7K to 3.7K throughout the quarter. The active user base remained robust, fluctuating between 240K and 256K, showcasing a stable engagement from its user community.
FreeTV had variable download figures, with notable spikes in the weeks of April 24 and June 5, reaching 5.5K and 9.3K downloads, respectively. This indicates periodic boosts in user interest and acquisition.
+12 - Channel 12 Live & VOD also demonstrated a steady performance in downloads, peaking at 3.5K in late March and maintaining figures around 2.8K to 3.1K in June. Active users saw a gradual increase, ending the quarter at approximately 35.7K.
These insights, derived from Sensor Tower data, provide a comprehensive overview of the app performance in the Israeli market. For more detailed insights, visit Sensor Tower.